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  • Writer's pictureThe Garlic Press

Kuya J Restaurant launches new way to enjoy two classics in one Bida offer



Craving something new and exciting for merienda? Or getting tired of the same ol’ noodles?


Kuya J Restaurant’s new BIDA MAMEN is here to make afternoons more delicious by combining the nostalgic warmth of the beloved Mami with the robust flavors of Ramen. This new offer makes for a perfect afternoon snack or merienda, or when you’re craving a warm bowl of great noodles any day of the week.


“At Kuya J, we want to introduce one-of-a-kind and innovative products that will excite our customers,” shares Carlo Fajardo, Chief Marketing Officer of Kuya J. “We wanted to bring something new to the table that’s as Instagrammable as it is delicious, and we know Filipinos love warm and comforting food especially for merienda. The Bida Mamen will hit all the right spots with the first spoonful.”


The new Bida Mamen comes in two variants: Pork and Spicy Chicken.


Pork Bida Mamen (EGG NOT INCLUDED)

The Bida Pork Mamen features a pork bone broth (cooked for more than 10 hours to maximize the flavors) with their signature egg noodles and steamed bok choy then crowned with two slices of slow-cooked marinated pork belly — grilled to perfection for a pleasantly smokey flavor profile.


Pro-Tip: If you’re going to order it online and have it delivered to your home, adding a soft-boiled egg will take your Mamen experience to the next level.



Spicy Chicken Mamen

For foodies who love a little heat, the Bida Spicy Chicken Mamen is a deliciously spicy Mamen with Kuya J’s signature noodles topped with stir-fried ground chicken and house-made chili oil. This Mamen is also made with their special pork bone broth and the spice level can be adjusted from Level 1 (Mild) to Level 3 (Hot).


A hearty bowl of Bida Mamen costs P239 (dine-in price) and is best enjoyed at the restaurant. Diners may order additional signature egg noodles for only P50 and complete their meal with their choice of iced tea or soda (at an additional introductory cost). 


Mr. Fajardo shared that Bida Mamen is part of the wave of upcoming offers in an effort to refresh the brand, giving diners more reasons to keep coming back for more Kuya J goodness. Diners can look forward to more innovations from the hard working team behind one of the fastest growing homegrown food chains in the country.


Starting August 24th, diners can order the Bida Mamen in over 60 Kuya J branches around Metro Manila for dine-in, take-out, or order online via www.central.ph/eats.

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